Music marketers are using a new TikTok strategy to make song ‘challenges’ go viral

Music marketers are setting up user-generated video challenges to promote songs on TikTok. Platfo...


Social Swap

As Jayden Huang ’23 sorted through racks of clothing at a thrift store looking for items that fit...


NEWS INDEX

Influencers ‘happy to dialogue’ with BIR over tax dues

Erwan Heussaff, Jako de Leon and Carlo Ople After receiving a warning to pay their...


These Gen Z Afghan influencers are using social media to keep the world’s eyes on

Crystal was 5 years old, bathing in a barrel at her home in Herat, Afghanistan, wh...


Tipperary influencer Aoife Walsh rapped by ad watchdog over water promotion

Former Miss Ireland and social media influencer Aoife Walsh, has been reprimanded ...