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Top 5 ways DTC brands win using differentiated digital creative

Standing out in a sea of sameness in the direct-to-consumer (DTC) digital-marketing landscape was a challenge even before the pandemic, but the recent digital commerce surge has only made it more d...

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The Universal Language of the Influencer

All around the world, people are logging onto social media channels to share their latest makeup ...


TikTok Star Addison Rae Has Been Emailing With Anna Wintour

Addison Rae didn’t confirm nor deny whether she’s attending this year’s Met Gala, but she reveale...


NEWS INDEX

Influencers ‘happy to dialogue’ with BIR over tax dues

Erwan Heussaff, Jako de Leon and Carlo Ople After receiving a warning to pay their...


These Gen Z Afghan influencers are using social media to keep the world’s eyes on

Crystal was 5 years old, bathing in a barrel at her home in Herat, Afghanistan, wh...


Tipperary influencer Aoife Walsh rapped by ad watchdog over water promotion

Former Miss Ireland and social media influencer Aoife Walsh, has been reprimanded ...